It’s all about providing opportunity not sympathy”

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He is not your average university student. He’s not just another face in the crowd. He is a tireless fighter. He is Mr. Divanshu Gupta, a man of many talents and abilities. Most notable however is Divanshu’s passion for art. He has been studying and excelling at the College of Arts, Delhi University, but the most special thing about him is that he, apart from being an excellent artist, is someone who just doesn’t give up no matter how high the odds are stacked up against him.

His hearing and speaking abilities have been impaired since birth but the man simply refuses to let that hinder him from chasing his passions and thus continues to prove the naysayers wrong. A few of his paintings have been put up on our website so that one can appreciate his work and at the same time, take a lesson on perseverance and determination.

We see the world not as it is, but as we are which makes it hard for most to understand this man’s courage and struggle, but we at ‘The Buddha Solution’ have decided to help him get the exposure he needs and deserves and have sought to extend our marketplace facilities to him. It is a symbiotic relationship where neither depends on the other- one of our strongest beliefs.

We are not an NGO neither do we believe in charity work, rather we use the resources at our disposal to make the specially abled people in our society self-reliant.

His work –


Our world is plagued by darkness- the darkness of segregation, of poverty, and apathy. Divanshu laments the current state of affairs and makes a desperate appeal to the people to wake up from the chaos we call ‘our society’


Divanshu tries to express his feelings towards war and how it burns down the delicate balance of nature.  The flower, while symbolizing beauty, life and happiness is also the entity that causes man to wage his endless wars and shed blood.

We are all at the end of the day, driven by the urge to attain that elusive flower and often lose sight of what we do to this effect.

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As the wheels of time turn, they incarcerate even the greatest, making them a part, a mere cog in the giant wheel we call the economy. Divanshu comments on the mad rat race we find ourselves in and how in the name of being more ‘professional’ or ‘efficient’ we de-humanise ourselves and become machines.


Even in the most desolate of all places, one can find a way out to safety. All one has to do is to be mentally and spiritually alive to the possibilities.

This intriguing art by Devanshu explores the workings of a human mind; the concept of mortality, and various stages of life unfold in this art. The artist relates the inner workings of the mind to gearwheels that are perpetually in motion. The metaphysical question – That are we all machines which wear out is explored in this art

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What Is The Buddha Solution?

In this world driven by materialism and competition, it’s very easy to lose sight of what is truly important. We see pain and suffering around us but seldom stop running after our own notions of happiness and success but what we don’t realize is that it all, at the end of the day, comes down to simply lives we enrich and the memories we leave behind.

Most of us want to help but are unable to open our eyes to the fact that the notions of power, wealth, success have evolved over the years and have become almost an overpowering force- corrupting the minds of the entire world, enslaving them in a system that feeds on greed.

This is where The Buddha Solution comes in. It is a company, a small company which is brave enough to stand up and raise its voice rather than being a passive observer, which is alive to the harsh realities of our society and tries to do something about it.

It understands and feels the needs of those that are marginalized- the specially abled and goes out of its way to help them. Not help in terms of hollow awareness drives or donation campaigns or by promising freebies and creating a false sense of security in their minds etc. but help, true help, in terms of building sustainable employment opportunities for the said individuals.

The company has the rare distinction of being one that actively promotes the handicrafts sector while creating sustainable employment opportunities (the current work participation rates for specially abled people in India stand at about 25.7% for specially abled men and a shocking 8.7%  for specially abled women according to a UNDP report) and at the same time, competing in the ever so competitive e-commerce sector. Moreover, it ploughs the profits it earns for further employment generation.

The numbers are staggering- The country’s population of specially abled individuals increased by 22.4% between 2001 and 2011. In absolute numbers, the figure which was 2.19 crore in 2001, rose to 2.68 crore—1.5 crore males and 1.18 crore females in 2011 and with these numbers rising, the clarion call for action couldn’t have been louder. At the Buddha Solution, the goal has always been to ensure that the courage as well as the skill that these individuals possess gets channelized in the right direction.

It takes advantage of the benefits of the 21st century and uses it to employ those who really need it. It is a unique blend of entrepreneurial ability and a determination to fight and rise out of abject poverty.

A quick visit at the company’s website and one can see a beautiful assortment of handicrafts from handbags to paintings, stationery to scarves for sale. All of these goods have been created by extremely talented individuals looking for an opportunity to use their skills to sustain themselves. They don’t want sympathy, they want to be self-reliant and the Buddha Solution thus provides a platform for them to market their goods and themselves as unique and gifted artists.

It’s an enterprise that is utopian in its vision yet pragmatic and decisive in its actions. It’s the new kid on the block as far as the e-commerce marketplaces are concerned but it is here to stay, for good and to do good.